Sierra-at-Tahoe now has a presence in town! Located near the “Y” intersection in South Lake Tahoe, our new storefront enables snow-minded patrons to pick up the latest gear and purchase their tickets + passes beforehand.

We carry trusted brands like Oakley, 686, Burton, DaKine, and many more so you can look great once you’re on the mountain. Skip the line at the resort and go straight to the lift by getting tickets and passes in-store. We can even take your pass picture - say cheese!

Location: 2058 Lake Tahoe Blvd, South Lake Tahoe, CA 96150

Hours: Mon-Fri: 10am - 6pm | Sat: 10am - 6pm | Sun: 10am-6pm

Phone: 530.659.7453 ext: 731



2021/22 Season Passes On Sale Now

Grab your pass today for maximum days at Sierra + endless fun #WherePlayReignsFree. You get zero blackout dates, 51 FREE days at Powder Alliance ski areas, savings with 20% Off on-mountain purchases, Unlimited BFF tickets, Free Fridays + more with an Unlimited Season Pass!

Pricing, Benefits + More
2021/22 Season Passes On Sale Now

Grab your pass today for maximum days at Sierra + endless fun #WherePlayReignsFree. You get zero blackout dates, 51 FREE days at Powder Alliance ski areas, savings with 20% Off on-mountain purchases, Unlimited BFF tickets, Free Fridays + more with an Unlimited Season Pass!

Pricing, Benefits + More
2020/21 Season Recap

Cheers to you, Sierra fam. We made the most of a most uncertain season and had a pretty darn good time in the process. As the season fades into sweet memories, let’s take a look back at some highlights.

Snow Many Memories