Welcome to the Sierra-at-Tahoe Press Center

We constantly update this room with current press releases. These are the easiest and most timely way to find out what's new here.

Contact Our Public Relations Department

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Thea Hardy
Communications Manager

Press Releases:

Please see below for the latest news from Sierra-at-Tahoe.

Sierra-at-Tahoe Opens for the 2017/18 Winter Season
Sierra-at-Tahoe will open for the 2017/18 winter season on December 2, 2017. The resort will offer limited terrain, accessed by two lifts and two surface lifts. Early season conditions are present throughout the mountain and guests are asked to obey all signs and closures.
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Sierra-at-Tahoe Improves Snowsports School Experience with New Leadership Hires
Sierra-at-Tahoe is pleased to announce the recent hiring of two key positions in Ski and Snowboard School leadership for the upcoming season.
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Sierra-at-Tahoe Announces Improvements for 2017/18 Winter Season
In 2017/18 Sierra is committed to enhancing the guest experience and making your trip to the Tahoe basin unforgettable. Here’s how: Expanded Sculpted Learning Terrain...
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Sierra-at-Tahoe Extends 2016/17 Winter Season
Sierra-at-Tahoe is extending the 2016/17 winter season and will continue operations through April 23, 2017. In addition to the season closing date, Sierra will honor guests with Customer Appreciation Day on Monday, April 24, 2017.
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Sierra-at-Tahoe Announces Partnership with Vapur to Launch Hydration Program
Resort’s Environmental initiatives expanded by reducing single-use water bottles and installing eco-friendly water bottle fill-up stations
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Sierra-at-Tahoe Announces Improvements for 2015-16 Winter Season
In anticipation of an El Nino winter, Sierra-at-Tahoe has made improvements for the 2015-16 season in increased connectivity, guest benefits technology, culture, and celebration of local talent.
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Sierra-at-Tahoe Suspends Winter Operations
High temperatures, low snowfall pause 2014-15 winter season
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Sierra-at-Tahoe Announces Lineup for Spring Music and Event Series
Sierra-at-Tahoe brings the second annual Equinox Spring Festival to the slopes beginning March 21. This free festival features live bands over three consecutive weekends, signature Sierra events for all ages and competitions on and off the mountain.
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Jamie Anderson Sponsors South Lake Tahoe Students
Sierra-at-Tahoe professional snowboarder and Olympic gold medalist, Jamie Anderson, returns to her hometown to sponsor three South Lake Tahoe Students for her annual Give Back With Love sponsorship.
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Keep Sierra Clean Day Recap
This past Sunday at Keep Sierra Clean Day, three hundred people from Sierra-at-Tahoe’s loyal community collected nearly 1,300 pounds of trash from the slopes, including unique finds like an electric toothbrush, several snowboards and even a ski from Sierra Ski Ranch.
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A Golden Celebration: Sierra Resort Welcomes Home Olympians
South Lake Tahoe, the tight-knit ski community big on Olympic athletes will honor its three USA team members in a city-wide celebration, Saturday, March 15.
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Sierra-at-Tahoe Resort Athletes to Compete at Winter X Games in Aspen, CO, Before Going to Russia
Sierra-at-Tahoe Resort team riders and South Lake Tahoe locals Jamie Anderson, Maddie Bowman, and Hannah Teter will invade Aspen, Colorado, this upcoming weekend, January 22-26, 2014 for the Winter X Games.
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Sierra-at-Tahoe Resort Athletes Dominate Dew Tour
Sierra-at-Tahoe Resort had five athletes compete at the Dew Tour this past weekend in Breckenridge, Colorado. The Dew Tour marked the first Olympic qualifier of the year for members of the US Freeskiing and US Snowboarding team.
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Sierra-at-Tahoe Resort Snowball Fight: A Dodgeball Tournament
With winter right around the corner Sierra-at-Tahoe Resort is excited to generate early season stoke and support the local community with the second annual Sierra Snowball Fight: A Dodgeball Tournament at Steamers Bar and Grill on November 14, 2013.
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Sierra-at-Tahoe Resort Enhances Base Area With New Plaza
Sierra-at-Tahoe has invested $5 million into a new facility located at the base of the mountain transforming the current skier services area into a mecca for gathering and services that improve the overall skier/boarder experience.
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Star Wars and Burton Come to Sierra-at-Tahoe Resort with a New Snowboard Learning Experience
The Force is strong at Sierra-at-Tahoe Resort, which today announced a new partnership with Burton Snowboards and Lucasfilm.
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Powder Alliance Unites Sierra-at-Tahoe Resort Passholders to Eleven Other Resorts in the West
Winter explorers unite! The greatest powder stashes in the West have joined forces to create the Powder Alliance.
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Jamie Anderson Wins ESPY for Best Female Action Sports Athlete
On the 20th anniversary of the ESPN Excellence in Sports Performance Yearly (ESPY) Awards Sierra-at-Tahoe Resort team rider and professional snowboarder Jamie Anderson won the ESPY for Best Female Action Sports Athlete. In the 2011-12 season Anderson won gold at both Winter X Games Aspen and Winter X Games Tignes in Women’s Slopestyle.
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Burton Star Wars Experience Grand Opening
Families, friends, Star Wars fans and snowboarders gathered today at Sierra-At-Tahoe Resort for the official kick-off of the BurtonStar WarsTM Experience.
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3-PAK Your Way to BIG Savings!

At Sierra, we offer our best deals in threes! From lift tickets, lessons, rentals, day care and more - we've got you covered! 3-PAKs are good for one person for any three days this season. It's just the ticket for your ski holiday vacation plans.

Good Things Come in 3's
Insider Tips for a Great Trip

You’ve earned this. It’s your ski or snowboard day, or maybe even vacation, so don’t waste it in line, unable to park or by being in the wrong place at the wrong time. Peep our insider tips which include planning early, arrival times, prime parking spots, how to skip the lift lines, best times to eat lunch + more.

View Insider Tips