Love winter? Join the Party.
At Subaru, our passion for the outdoors never hibernates. That's why we created Subaru WinterFest, a one-of-a-kind concert and mountain lifestyle tour where skiers, snowboarders, friends and families come together to share their love for all things winter.
Harman Kardon® brings you live Americana, bluegrass, and indie music by national artists. Enjoy daily giveaways and these the latest gear from Nordica®, Lib Tech®, Thule®, and more. Relax and enjoy free s'mores, snacks and hot beverages and jam out to SiriusXM®. Klean Kanteen®, Terracycle®, and Leave No Trace™ will be there to support #DontFeedTheLandfills and share environmental practices. There will be durable Super Chewer® dog toy giveaways while supplies last. Plus, learn how you can help Subaru and the National Ski Patrol support Avalanche Rescue Dogs.
Subaru Owners get VIP parking and a special gift while supplies last! Gather your tribe, head to WinterFest and make memories that last forever at Sierra-at-Tahoe.
- The Lil’ Smokies will be playing on Saturday in the Plaza at 2:30-3:45PM
- Olympic Gold Medalist Maddie Bowman will be hosting an autograph signing on Saturday from roughly 9:30-11AM. Kids can be entered into a raffle for a “Lunch with Maddie” in Solstice. The winner will be announced at 11AM.
- There will activations from LibTech and Nordica on days.
- Dogs will be allowed in the Plaza for a special “dog booth.”
Bummed it's after hours and that you can't hang with us longer? Awh we're flattered but don't be bummed...you still can! Join us weekly, every Thursday night at McP's downtown where Sierra tickets + gear will be given away as you break it down to the DJ!
Bummed it's after hours and that you can't hang with us longer? Awh we're flattered but don't be bummed...you still can! Join us weekly at Applebee’s downtown for good food + bar games that have Sierra tickets + gear as prizes!