Media Center

Welcome to the Sierra-at-Tahoe® Media Center, your source for Sierra^TM Resort's most up-to-date news and information. This is where you can find press releases, press kits and images to meet all of your editorial needs. If you would like to request additional information or if you would like to be added to our press release e-mail list, please don't hesitate to contact our public relations staff:

Jessica VanPernis, Communications Manager, 530.562.3866 or jvanpernis@boothcreek.com

If you would like to request a visit, please contact the public relations department at least 48 hours prior to arrival. Comp tickets are available to journalists on story assignment and we also offer media rates. Requests are not guaranteed.

We look forward to working with you this season.

View our 2006.07 Press Kit

View Sierra Accolades

Current Press Releases:

Release Date:		Item:
May 05, 2008		Sierra and Northstar-at-Tahoe Resorts Donate Close to $200,000 During the 2007-2008 Winter Season Local Students and Athletes, Environmental and Community Organizations Among Beneficiaries
April 11, 2008		Bicycle Powered Ski Lift Offers A Glimpse Into The Future Sierra Resort and Star Lifts USA Introduce A Prototype Lift That Relies On Human-Generated Power
April 09, 2008		Sierra-at-Tahoe Resort Offers $20 Tickets On Closing Day Customer Appreciation Day (or Pirate Day) Continues at South Shore's Local's Resort
April 07, 2008		Jaime Anderson Wins Global Snowboarding Competition Sierra-at-Tahoe Resort's Homegrown Phenom Dominates Once Again
April 02, 2008		Turn Your Electronic Waste Into A Day On The Slopes Sierra Resort and Waste Connections Partner Up To Reduce Landfill Waste
March 19, 2008		5th Annual Telegrass Brings Out Freeheel and Free Spirits Telemark Clinics and Equipment Demos, Live Bluegrass Music and New Belgium Brewing
March 11, 2008		Spring Fiesta at Sierra-at-Tahoe Resort Plenty of Sun, Snow and Events Keep The Party Going Into April
March 06, 2008		2008-2009 Double Whammy Season Passholders Ski Free For The Rest Of The Season Purchase Before April 30 and Save Up To $100
February 20, 2008		Sierra Resort Elite Athletes Continue To Take Names Winter X Games 12 Was Just The Tip Of The Iceberg
February 12, 2008		They Call It Mellow Yellow Sierra-at-Tahoe Resort Is Mad About Families, Families Are Mad About Sierra Resort
February 05, 2008		Sierra-at-Tahoe Resort Superpipe Open For The Season Five Terrain Parks Including the Burton Progression Park Maintain Sierra Resort's Freestyle Reputation
January 30, 2008		Specialty Camps and Clinics at Sierra-at-Tahoe and Northstar-at-Tahoe Resorts Amid Incredible Mid-Winter Conditions, Northern California's Premier Resorts Offer Targeted Instruction
January 25, 2008		Incredible Mid-Winter Conditions at Sierra Resort For Northern California Skiers and Riders, It Doesn't Get Much Better Than This
January 24, 2008		Sierra-at-Tahoe and Northstar-at-Tahoe Resorts Launch Interactive Trail Maps Media Rich Map Is One Stop Shopping For Mountain Updates
January 01, 2008		Sierra Resort Offers Beginner Package for just $25 Learn To Ski/Ride Week Perfect Time To Pick Up A New Sport
January 01, 2008		Sierra Resort Elite Team Qualifies for Winter X Games 12 Four Local Athletes Headed for Snowboarding's Most Prestigious Individual Competition
December 29, 2007		Sierra-at-Tahoe and Northstar-at-Tahoe Resorts Help Keep Healthy New Year Resolutions Outdoor Recreational Opportunities Served With A Side Of Healthy Food Options
December 10, 2007		Sierra Resort Offers Free Season Passes To Straight A Students More Than 370 Passes Given Out To Local Students With High Academic Marks
December 07, 2007		Sierra Resort Opens For Skiing and Riding 12 to 17 Inches of Snow and It's Still Coming Down
December 03, 2007		Put A Ribbon Around A Mountain This Holiday Season Sierra-at-Tahoe Resort Has Plenty Of Stocking Stuffers For The Snowlover On Your List
October 29, 2007		Every Step Toward Sustainability Makes A Difference A Longtime Culture of Personal Responsibility and Passion For The Environment
October 22, 2007		Sierra-at-Tahoe Resort Honors Soaring Employees With Golden Eagle Awards Two Sisters Rise Above To Exemplify Sierra Resort's Family Culture
October 15, 2007		Sierra-at-Tahoe Resort Entreats Mother Nature With Annual Pray For Snow Party Snow Calling Competition Takes Over Rockwater Restaurant in South Lake Tahoe
September 18, 2007		What's New at Sierra-at-Tahoe Resort for the 07-08 Season Potential Expansion, Family-Friendly Slow Zones, Eco-Initiatives Top The List
June 25, 2007		Sierra-at-Tahoe Resort Offers Storage Space For Towable Assets
January 17, 2007		Burton Progression Park Helps Would be Jibbers Get Comfortable on Terrain Features
December 14, 2006		Sierra-at-Tahoe Resort Introduces New Central Reservations Program Offering South Lake Tahoe Ski and Stay Packages
May 25, 2006		Sierra-at-Tahoe Wins the Coveted Silver Eagle Award for Environmental Excellence

Northstar-at-Tahoe | Waterville Valley | Cranmore

Partners in Recreation with the Eldorado National Forest