FOR IMMEDIATE RELEASE

SIERRA™ RESORT OFFERS FREE SEASON PASSES TO STRAIGHT A STUDENTS

More Than 370 Passes Given Out To Local Students With High Academic Marks

SOUTH LAKE TAHOE , Calif. – December 10 2007 – Sierra-at-Tahoe® Resort is showing local students that good grades do pay off! This season, the resort is making 372 season passes available to students with two consecutive semesters of straight A’s within the school last year.

“Good grades show that students have a good work ethic. Sierra Resort wants local families to know that we value the hard work it takes to get those grades,” said John Rice, General Manager of Sierra-at-Tahoe Resort. “The Straight A program is just one of Sierra Resort’s many community outreach programs. We support many local athletic teams, we felt it was a natural next step to support academic excellence as well.”

In time for the 2007-2008 winter season, Sierra Resort contacted more than 370 students from ten local schools plus a local home schooling group. The students are offered a Sierra Resort Unlimited pass which is good any day of the winter season.

Sierra Resort encourages all recipients of a Straight A pass to pick up their pass at the season pass office which is open daily from 8:00 a.m. to 4:30 p.m.

Sierra-at-TahoeResort: Part of the Solution

Known for its wind-protected slopes, incredible tree skiing, family programs and parks and pipes that are among the best in the nation, Sierra Resort is committed to being part of the solution to healthy living. Having eliminated trans fats from its kitchens in 2006, Sierra Resort continues to respond to guest’s requests for fresh, healthy food options. New this season is the Baja Grill, where skiers and riders can stop in for Mexican-style food prepared fresh on-the-spot with familiar ingredients.

The closest major resort to Sacramento , Sierra-at-Tahoe Resort is located just 12 miles west of Lake Tahoe and receives an annual average of 480 inches of snowfall.  For more information, visit www.SierraAtTahoe.com or call 530.659.7453.

Media Contacts:

Kirstin A. Cattell, 530.543.3132

Jessica VanPernis, 530.562.3866

tahoepr@boothcreek.com